Like other people, I am not a fan of trends; however the bad
trends of the 90s are gone and have been replaced by the 2015 trends which you
can follow for providing impeccable designs for your clients.
Clicking and
Scrolling
The idea of a fold was used for a long time, like a folded
newspaper; however, things have changed now as with this idea, the important
content has to be moved above the fold for making the information accessible to
the users.
The ideology is also turning quite quickly and adopted by
designers world over. Today, the users are always looking to scroll down the
pages which have gone out of the window. As per the recent Charbeat’s article,
about sixty percent of the total attention is spent on the last section of the
website.
Websites made today are gaining vertical length and with the
help of them a lot of content is shown at once. Images today have become better
and bigger as mentioned in the next trend.
Bigger Images
Even though loading time is not discussed as an issue, it is
quite important and with fast internets, we get more flexibility by uploading
large files into the site. Large images and videos are both in trend and offer
a lot of innovative features such as parallax. As an example, you can see a lot
of parallax sites in the portfolio of the Medialinkers, an Atlanta web
designing company.
The Parallax Concept
Well, it is an image which moves at a different speed
compared to the content when scrolled according to a visual depth. The images
in the middle of such sites move differently in the middle compared to the
content areas. This trend is gaining a lot of popularity in the web design
world.
The Rise of FLAT
Designs
The windows 8 and the new windows 10 including Apple’s iOS 9
have all embraced the flat design technology. The gradients, visual
embellishments, shadows and shading have moved out of fashion. Today, solid
colors, bold and crisp lines are used all over the user interfaces. Whether you
like it or not, the trend is not going anywhere as the main benefit of using it
is that it increases the loading time, removing additional textures, which rely
more on the code for the content display.
VIDEOS are a
Necessity
As the smartphone users are on an increase over the recent
years, this has increased the viewers of videos and pictures at the same
time. This means that with the help of
the video clips, you can capture users’ attention, telling a story about your
business, which would finally increase your sales.
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