Clarify Website’s Objective before SEO and UX

Before improving your SEO site, you need to know a few things such as your website mission; the reason people visit your website and some other stuff. You need to have affirmed answers as to why people visit your website, read the posts and buy stuff, so that you can plan everything related to marketing. 

Website Purpose

Clarify the purpose of your site in your mind. Every business owner has visitor expectations such as more blog visitors or the products. Before making website improvements to a site, always be clear about the mission. This would help you to develop the marketing skills further.

 

How to Identify Website Mission?

Think hard and write down the reasons of why you wanted a site. Remember, this is the message which you will give your audience and after the message is clear, you can then communicate with your audience. To make the process easy, just go through the following questions:

• How are your services unique?
• How your products will benefit people?

How will the products enhance client’s experience?

You need to have a clear answer for this question. To stay ahead of your competition, you must give a solid reason as to why the clients need to use a particular service. The reason you are offering them information and your product other than to make money from it.

Make Your Website Objective Clear to Audience

After you have identified your website’s mission, you can concentrate on the landing and homepage of your website. You need to know that there are just a few seconds in which you can grab users’ attention. Tell all the important information first and in a few words. You can then build on it for the search audience. Tips to keep in mind:

• Write a good introduction line.
• Keep your headlines and tags clear
• Use suitable and nice pictures

Write a Good Introduction Line

The homepage and the landing page must have a clear introduction to sell to users. Make sure that the text is clear and according to the language your audience uses. Keep the introduction text to one or two paragraphs.

2 Write Quality Taglines

Another way to grabbing audience attention is by writing quality headlines and taglines. If possible, always write your headlines in an attractive way.  Keep your web page optimized through the popular WordPress Plugins. You can also consult with professional Medialinkers SEO and Web services for the optimization of your website.

3 Use Images

 

Use proper images with each heading, if possible, to further present your content in an attractive way to the audience. You can either use paid or free image sites to get quality images for your website/blog, however, its best if you go for the paid option as then you will get more variety to choose from.

Conclusion

Present your business idea in an attractive way to sell it! Only the businesses that have a clear action plan are able to take a lead on all the others!